Spuzziness. Der Sportbusiness Podcast mit Kim Scholze

Spuzziness. Der Sportbusiness Podcast mit Kim Scholze

Spuzziness. Der Sportbusiness Podcast mit Kim Scholze

Gabriel Arthur - NORR

Audio herunterladen: MP3

Championing Sustainability: Insights from Sustainable Journalism and Climate Advocacy

In this engaging episode, we explore sustainability in journalism and communication with insights from Gabriel Arthur, editor-in-chief of Sustan and NORR Magazines, and CEO of NORR Agency. Gabrielle shares her journey from freelance journalism to leading magazines focused on environmental impact and discusses the shift towards eco-friendly publishing. We delve into Susten Magazine's outreach strategies, collaborations, and the challenges of green claims legislation. The conversation emphasizes the role of media in explaining complex laws and fostering environmental awareness. Additionally, we discuss collective action against the climate crisis, insights from climate scientist Johan Rockström, and the 'Earth for All' vision. The importance of transparency in supply chains and collaboration in the outdoor industry is highlighted, along with personal anecdotes about the challenges and rewards of sustainability advocacy. Join us to learn about practical steps and the significance of political advocacy in protecting our planet.

00:00 Introduction and Guest Welcome 00:35 Gabriels's Background and Early Career 03:38 Founding of NOR and Susten Magazines 05:40 Strategic Shift Towards Sustainability 08:41 Challenges and Successes in Sustainability Journalism 13:03 Impact of Green Claims Legislation 15:38 Personal and Professional Influences on Change 19:47 Explaining Complex Legislation 20:13 Supporting Sustainability Managers 20:43 Reflecting on Past Collaborations 21:28 Protecting and Empowering Change-Makers 24:07 The Importance of Speed and Scale 25:17 Connecting Positive Change Initiatives 27:13 Personal Reflections and Advice 27:58 Concrete Steps for Individual Impact 31:56 Open Source Solutions in the Outdoor Industry 32:20 Rapid-Fire Questions 37:20 Final Thoughts and Call to Action

Contact: Gabriel.arthur@norragency.com https://www.linkedin.com/in/gabriel-arthur-312b605a/

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Über diesen Podcast

Kim Scholze ist eng mit der Sport-, Freizeit- und Outdoorbranche verbunden. Für die ISPO hat sie in den letzten fünf Jahren das Outdoor Segment strategisch entwickelt und geprägt. Aktuell bekleidet sie die Stelle der CSMO bei Sympatex und verantwortet dort die Business Development- und die Kommunikationsstrategie für den Nachhaltigkeitsbereich.

Kim greift auf ein umfangreiches Netzwerk mit Entscheidern der Branche zu und lässt die Protagonisten im Sportbusiness Podcast Spuzziness von OUTTRA zu Wort kommen.
Dabei diskutiert sie mit dem Who is Who der Sport- und Freizeitszene über alle Themen, die die Branche umtreiben:

- Welchen Herausforderungen, aber auch Chancen steht das Sportbusiness gegenüber?
- Welchen Einfluss haben Digitalisierung und Innovationen auf Arbeitsweisen und Businessmodelle?
- Welche Risiken gilt es zu beachten?
- Welchen Part übernimmt das immer größer werdende Thema Nachhaltigkeit in all den Aspekten?
- Und welche inspirierenden Geschichten lassen sich dabei erzählen? 

Mit viel Leidenschaft und Know-How geht Kim ins Gespräch mit den Experten und ermöglicht spannende Einblicke hinter die Kulissen.

Kim Scholze is closely associated with the sports, leisure and outdoor industry. Over the past five years, she has strategically developed and shaped the outdoor segment for ISPO. She currently holds the position of CSMO at Sympatex, where she is responsible for the business development and communications strategy for the sustainability area.

Kim has access to an extensive network of decision-makers in the industry and lets the protagonists have their say on OUTTRA's sports business podcast Spuzziness.
In the process, she discusses all the topics that are driving the industry with the who's who of the sports and leisure scene:

- What challenges, but also opportunities, is the sports business facing?
- What influence do digitalization and innovations have on working methods and business models?
- What risks need to be considered?
- What part does the ever-growing topic of sustainability play in all these aspects?
- And what inspiring stories can be told? 

With a lot of passion and know-how, Kim talks to the experts and provides exciting insights behind the scenes.

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